Professional SEO Audits for Professionals
Let us be clear: our complete SEO audit is pretty darn complete. We use a variety of proprietary tools and methods to check out your site and, just as importantly, your competitor’s sites as well. There are plenty of cheap SEO audits available on the web. There are even some companies that offer a “free SEO audit,” but don’t be fooled. The free SEO audit that so many companies offer is a sales tactic and nothing more. They’ll find a dozen things wrong with your site- at no charge of course- just so that you can see that you desperately need their services.
In fact there are even some free SEO audit tools on the internet. (I provide links to those tools on the bottom of this page.) The people that offer free audits, likely use free tools, and I list some good ones at the bottom of this page.
This is not that.
For many small companies, especially those with an IT person or a full-time webmaster, the only contact we ever have with them is the initial SEO audit. In other words, our audit is so complete and comprehensive, that it may be all you need to dramatically improve your rankings, yourself. Or contract the fixes out with a different company. If you have questions about the audit, please contact us.
Complete SEO Audit Packages
Free Do-It-Yourself SEO Auditing Tools
We use some of these when conducting your audit. While we are listing resources that anyone can use, many of them also have a paid version.
- To check your site speed, you can use Google PageSpeed Insights or Pingdom. While Google’s tool would be the most significant, for SEO reasons, Pingdom has a great free service that will send you an email if your site ever goes down.
- Is anyone copying your website content? Believe it or not, someone can steal your content and your site can be penalized for “duplicate content.” We use CopyScape to make sure nobody is duplicating your content. We pay for the service, but you can conduct a certain number of searches for free, here: https://www.copyscape.com.
- Make sure your content is “readable” for the average American. We have found that, with many years experience and dozens of conducted experiments, Google seems to prefer content that’s written on an 8th to 10th grade reading level. This makes sense from a corporate standpoint. Google wants content that is available and understandable by the majority of Americans. Here is an online readability test.
- Is your website in a bad neighborhood? If you are the average small business owner, you likely don’t have a VPS (Virtual Private Server) where you can host your domain. Oftentimes, you will find that your web hosting company is hosting websites, on the same I.P. address as your site, that you wouldn’t want to be associated with. For example, you wouldn’t want to share your I.P. address with a porn site or a phishing site. Find out what kind of neighborhood your website lives in using this SEO auditing tool – Bad Neighborhood Checker.
- This website- FeedTheBot.com – actually has a number of really cool tools: Image SEO Test, Page Spider Test and more. I like this website a lot. I like the design; I like the tools; and I like their philosophy.